Lisa Marie Doyle, CID
I am passionate about creating highly personalized, functional spaces that reflect each client’s lifestyle through thoughtful space planning, custom cabinetry, detailing and carefully curated finishes. I am experienced in leading projects from initial concept through construction, while also overseeing design teams, business development and client relationships. I am recognized for combining creative vision with technical expertise, backed by a strong understanding of residential construction. My clear communication and a client-focused approach consistently delivers exceptional design experiences and long-term client loyalty.
PROFESSIONAL SUMMARY
Sales, Marketing & Design Team Leader - Gridley Company - Campbell, CA - 2019-PRESENT
Works directly with clients to lead residential design-build projects while managing design operations, client acquisition, team performance, sales and marketing.
Company Leadership
Leads client discovery process, qualifies prospective clients to ensure alignment between client expectations and company services.
Directs design team sales goals, project timelines and annual sales objectives to support company growth and capacity.
Hires, mentors, trains and supervises designers and marketing partners.
Develops and maintains internal processes that improve workflow, communication, project delivery and profitability.
Design Project Leadership, Client Relations & Sales
Guides clients through residential planning and design remodel projects from initial consultation through construction completion ranging from $100,000 to over $1 million.
Oversees all phases of design including:
Programming
Schematic Design
Design Development
Construction Documentation & Specifications
Permit Sets
Construction Administration
Project Closeout
Negotiates project pricing and scope to maintain budget goals before construction begins.
Builds long-term client relationships resulting in approximately 20% of annual business through repeat clients or referrals.Client Relations & Sales
Interior Design Expertise
Designs and documents highly customized residential interiors and exteriors including kitchens, bathrooms, whole-home remodels, additions and exterior facades.
Produces floor plans, elevations, construction drawings and 3D renderings using Chief Architect.
Sources and specifies fixtures, plumbing, lighting, finishes and materials through local vendors and manufacturer showrooms.
Designs and prepares custom cabinetry quotes, complex tile designs, specifications and orders cabinets through multiple cabinet manufacturers.
Interior Design Manager - Spectrum Interior Design - Mountain View, CA - 2018-2019
Design Project & Team Leadership
Managed luxury residential interior design projects alongside the Principal Designer from concept through installation, coordinating with clients, contractors, architects, engineers and specialty consultants to ensure design intent was successfully executed.
Developed comprehensive design packages including furniture space plans, interior elevations, finish schedules, construction details and sketches to clearly communicate design intent.
Led client presentations, design meetings and site walkthroughs throughout each phase of the project.
Supervised and mentored junior designers and interns, providing guidance on design development, documentations standards and project execution.
Designer - Hirsch Bedner Associates - San Francisco, CA- 2017-2018
High End Residential and Boutique Hospitality Design
Contributed to the design and development of luxury residential and boutique hospitality projects from concept through design development through compelling design presentations and mood boards in a fast-paced team environment.
Design Associate - Talmont Homes / Cynthia Erb & Associates - Alamo, CA - 2013-2017
High End Residential Remodels & New Construction
Worked directly under the supervision of a licensed architect to develop custom homes and large-scale luxury remodels for discerning, high-net-worth clientele.
Translated architectural vision and plans into highly detailed interior design packages including cabinetry design, custom millwork details, complex tile layouts, finish specifications and custom furniture.
Supported company branding and business development efforts by managing professional photography shoots, website content and creation of marketing materials.
Junior Designer - Dolce Home & Design - Chico, CA - 2009-2013
Design Support & Furniture Focus
Began interior design career supporting senior designers on residential projects, developing a strong foundation in client care, space planning, furniture layouts, material selection and client-focused design solutions.
Developed foundational knowledge of high-quality furnishings, textiles, finishes and the client experience that shaped a career in custom residential interior design.
EXPERIENCE
Certified Interior Designer (CID) #7543
CERTIFICATIONS
EDUCATION
California State University, Chico - BFA - Interior Design / Marketing Minor
CORE COMPETENCIES & TECHNICAL SKILLS
Chief Architect
Residential Construction Documentation
2D Drafting & 3D Rendering
Microsoft Office
Time Management
Residential Building Codes
Hand Sketching
BuilderTrend
AutoCAD
Residential Design & Remodeling
Team Leadership & Mentoring
Client Relationship & Experience Management
Sales Strategy & Forecasting
Space Planning
Kitchen & Bath Design
Custom Cabinetry Design
Material & Finish Selections
Design Presentations
2024 NARI CotY Award Recipient: Recognized for outstanding residential remodeling design excellence, demonstrating a high level of creativity, technical expertise, and collaboration within the design-build industry.
2024 NARI Meta Design Award Recipient: Honored for exceptional interior design achievement, showcasing innovative design solutions and a commitment to creating thoughtfully crafted residential spaces.
Built a strong referral-driven client base, with approximately 20% of annual prospective clients generated through repeat clients and referrals, reflecting exceptional client satisfaction, trust, and long-term relationship management.
Successfully led and delivered custom residential remodels ranging from $100,000 to over $1 million, managing projects through all phases of design, documentation, procurement, and construction while maintaining design integrity and client satisfaction, year after year.
Developed and led high-performing design teams, overseeing designers and support staff while contributing to company growth through sales leadership, process improvement, marketing initiatives, and strategic client development.
